12-14 April, 2018

14th International Cosmetics, Beauty, Hair Exhibition
IFM / Istanbul Expo Center, Turkey

  • 05 January 2018

    VIP Hosted Buyer Programme to be introduced at BeautyEurasia 2018

    2018 will see the launch of a brand-new event for exhibitors at BeautyEurasia – the VIP Hosted Buyer Programme.

  • 20 December 2017

    Why exhibit at BeautyEurasia 2018?

    As Turkey’s leading cosmetics and personal care event, BeautyEurasia brings together manufacturers, suppliers, and buyers of beauty and personal care products to share experiences, establish business contacts and make international business deals.

  • 13 December 2017

    BeautyEurasia 2018 to bolster B2B visitors

    Traditionally a combined B2C and B2B format trade show, in 2018, BeautyEurasia will focus on B2B visitors.

  • 29 November 2017

    The rise of mono-brand beauty retailers in Turkey

    Over the past few years, the global beauty industry has seen a renaissance of mono-brand stores, brick-and-mortar shops dedicated to a single brand, and the Turkish market is no exception.

  • 27 October 2017

    What’s the situation in Turkey’s personal care and cosmetics industry?

    After a strong 2016 for Turkey’s personal care and cosmetics market, the sector has continued its upward trend this year. In 2016, Global Healthcare Technologies estimated the market at $3.1 bn, with imports amounting to $2.48 bn. Although the Turkish economy has struggled recently due to geopolitical issues, the personal care and cosmetics sector has remained buoyant.

  • 02 May 2017

    BeautyEurasia reaffirms status as meeting point for Eurasia region's cosmetics industry

    13th International Cosmetics, Beauty and Hairdressing Fair - BeautyEurasia brought together 450 exhibitors and 7,471 professional visitors from 36 countries. BeautyEurasia, hosted many countries including Russia, Ukraine, Commonwealth of Independent States, Eastern Europe, North Africa, United Arab Emirates and Iran. The exhibition contributed to the establishment of new business and cooperation opportunities for exhibitors and visitors. During the exhibition, various stand activities such as make-up techniques, permanent nail polish applications, hair shows and applications were organised.

  • 21 April 2017

    Countdown to BeautyEurasia 2017 has begun!

    BeautyEurasia, one of the leading cosmetic exhibitions in the world, will bring the sector together for the 13th time in Istanbul Expo Center on 27-29 April. BeautyEurasia prepared to host 450 exhibitors and over 10,000 professional visitors from over 36 countries which is the biggest cosmetic exhibition in Eurasia region, will host many countries including Russia, Ukraine, Commonwealth of Independent States, Eastern Europe, North Africa, United Arab Emirates and Iran.

  • 07 April 2016

    Men’s cosmetics: Innovations and Necessities

    Men are becoming increasingly vain and concerned with looking good. While fragrances and colognes are still the most highly sought products, demand for hair products, anti-aging products and moisturizing products has been growing.

  • 28 March 2016

    Önümüzdeki Sezon Her Yerde Görebileceğiniz 5 Güzellik Trendi.

    Makyaj-olmayan makyaj ve ‘modellerin tamamen kendilerinin yapmış olabilecekleri’ saç modelleri sezonlarından sonra şimdi de nihayet podyumda büyük saçların ve güçlü makyajların dönüşünü izliyoruz. ‘Bu doğal bir ilerleme, olması gerekiyordu’ diyor Missoni’nin sahne arkasında görev yapan saç stilisti Anthony Turner. Turner bu sezon Salvatore Ferragamo’da bir grafik parmak-dalgalı at kuyruğu geliştirdi. ‘Sanki saçı yeniden yapıyormuşuz gibi bir duygu, ve makyaj varken bile yeniden makyaj görmeye başlıyoruz.’ O zaman şimdi arkanıza yaslanın, güzellik trendlerine bir göz atın.

  • 25 March 2016

    3 Ways to Build Trust With Clients in the Beauty Industry

    Here are 3 tips to help you build trust with your clients.

  • 23 March 2016

    5 Tech Forces Reshaping The Beauty Industry

    Cosmetics is a massive global industry. In the US alone, we spend more than $55 a year on the makeups, creams and other products that make us look and feel good. Below, we look at 5 technologies that are currently or are poised to shape how we experience the beauty industry, from how we buy to what we buy.

  • 17 March 2016

    The big data revolution is well underway in the cosmetics industry

    Maximize the sensory perception of a perfume, better targeted sampling campaigns, optimize a cosmetic formula, better understand customer behaviours... In a few years, the scoop of big data has expanded considerably. Retailers, brands, manufacturers: the entire perfume-cosmetic sector is concerned! Yet the field of opportunities offered by big data processing still remains to be discovered.

  • 29 June 2015

    BeautyEurasia 2016 promotions have started successfully

    450 exhibitors from 42 countries and 9.127 industry professionals from 100 countries made the BeautyEurasia 2015 event in Istanbul such an enjoyable success.

  • 29 June 2015

    Dubai, United Arab Emirates was another stop point for BeautyEurasia

    Dubai, United Arab Emirates was another stop point for BeautyEurasia

  • 14 January 2015

    BeautyEurasia 2016 promotion activities started

    BeautyEurasia 2016 promotion activities started from Europe: Amsterdam

  • 14 January 2015

    National and country participation from all over the World

    National and country participation from all over the World