About BeautyEurasia

2 - 4 September 2026 • IFM (Istanbul Expo Center)

Book A StandVisitor Registration

About BeautyEurasia

An international B2B meeting point for the beauty and cosmetics industry

For 20 years, BeautyEurasia has brought together manufacturers, brands, distributors and buyers from the cosmetics, beauty and personal care industries, creating a dedicated space where business relationships are built, products are discovered, and new markets are explored.

13,000+

Visitors

500+

Hosted Buyers

114

Countries

300+

Exhibitors

What is BeautyEurasia?

BeautyEurasia is a B2B trade event designed for the cosmetics, beauty and personal care industries. It brings industry professionals together under one roof to examine products in person, evaluate new suppliers, and hold direct business conversations that are difficult to replicate through other marketing channels.

The event is structured around international trade: exhibiting companies present their products and portfolios, while visiting buyers, retailers and distributors explore sourcing options, compare offerings and identify partners for their own markets.

Product Categories

  • Aesthetic Products and Equipment
  • Associations and Media
  • Baby Care Products
  • Cleaning and Hygiene Products
  • Color Cosmetics
  • Dermocosmetics
  • Hair Care Products
  • Nail Care and Nail Art
  • Natural and Organic Cosmetics
  • Perfumery
  • Personal Care Products
  • Pharmaceutical and OTC Products
  • Private Label and Contract Manufacturing
  • Professional Beauty and Hair Salon Products
  • Raw Materials, Packaging and Machinery
Where Beauty Business Connects

A shared platform for every step of the supply chain

BeautyEurasia is designed around one purpose: connecting the people who make beauty products with the people who bring them to market.

01

Suppliers meet demand

Manufacturers and brands present their latest products directly to buyers actively searching for new suppliers and partners.

02

Buyers meet options

Distributors, importers and retailers compare multiple suppliers side by side, in person, within a single visit.

03

Deals take shape

Face-to-face conversations move sourcing decisions, distribution agreements and partnerships forward more efficiently.

Why BeautyEurasia Matters

Business outcomes that extend beyond the exhibition floor

New Markets

Access buyers and partners from a wide range of countries and regions.

Distribution Links

Meet potential distributors and importers to extend market reach.

Product Discovery

Explore new brands, formulations and categories in person.

Business Development

Build relationships that support long-term international growth.

Industry Networking

Connect with peers, associations and media within the sector.

Who You Can Meet

A cross-section of the beauty and cosmetics industry

01
Manufacturers
02
Beauty and personal care brands
03
Distributors and importers
04
Retailers and wholesalers
05
Professional buyers
06
Industry experts

Be part of the conversation shaping the industry

Whether you are looking to present your products to international buyers or source new partners for your business, BeautyEurasia offers a focused environment to move your plans forward.

SUPPORT