18 - 20 June 2025 • IFM (Istanbul Expo Center)

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18th BeautyEurasia Brings Approximately 650 Purchasing Committees From 100 Countries

Organized by ICA Events which arranges exhibitions for leading sectors for the Turkish economy and being one of the most important doors to the Eurasia market, BeautyEurasia, where producers and suppliers from all over the world bring their products, services, and technologies together, is approaching fast to host domestic and international exhibitors for the duration of 3 days. 

BeautyEurasia continues its path as an organization where the products and services related to the cosmetics and beauty industry are exhibited, and where the heart of the industry beats, in Türkiye. The exhibition, which takes place every year in Türkiye, hosts thousands of professional participants from all corners of the world. ICA Events continues its efforts to bring domestic exhibitors and international hosted buyers without slowing down.
International Hosted Buyers Attention to the Exhibition Is at Peak Level

BeautyEurasia, which is the leading industry and collaboration platform in Türkiye and Eurasia, prepares to host approximately 650 VIP hosted buyers from 100 countries.  Multinational companies that operate in Middle Eastern, African, North and South American, Chinese, and European markets are expected to participate in the exhibition. About 500 companies from 40 countries, including France, Italy, Egypt, Brazil, Greece, Iran, and Serbia, plan to attend the exhibition. The planned exhibiting country pavillions for 2023 are expected to be Italy, South Africa, Bulgaria, Egypt, Iran, Korea, China, Taiwan, Thailand, and Russian Federation. In addition to the 90% of the places dedicated to exhibitors being booked, the attention to the exhibition keeps gradually increasing. 

BeautyEurasia aims to discuss the global and regional development areas in the industry as well as providing a ground for information exchange. The exhibition also offers new ideas and products to be introduced with the events that will take place.