The exhibition, which welcomed 370 exhibitors from 33 countries, was a success. Alongside them were over 80 hosted buyers from around the world as part of VIP Hosted Buyer Programme, which included representatives from countries like Azerbaijan, Belarus, Georgia, Ghana, Saudi Arabia, Qatar, Russia, Kazakhstan, Lithuania, Moldova, Netherlands, Peru, Serbia, Spain, Ukraine and India.
Another success of this year’s edition was the big increase in international visitor number. The exhibition attracted 51% more foreign visitors this year.

What’s more, this year the exhibition allowed its visitors, exhibitors and hosted buyers to view each other’s profiles based on product groups and arrange meetings prior to the exhibition, thanks to ITE Connect app.
“We never miss important exhibitions, BeautyEurasia being the primary one. We also come here to get up to speed with the developments in the industry and see new products. We are especially interested in the Middle Eastern markets, most importantly Qatar and hosted buyers from the Middle East. In the first two days, we formed a network of representatives from the Middle East and will continue to follow up on our meetings after the exhibition. The exhibition is very beneficial, and we will definitely be here next year.”
Yakıp Atıcı, Company Owner – Fon Cosmetic
“We exhibited at BeautyEurasia before. We received positive results and this is why we decided to exhibit again. We aim to promote our new product this year at the exhibition and we want to meet new distributors from Turkish, Middle Eastern and African markets. We achieved our goals so far and are totally satisfied with the exhibition.”
Adrianna Makinowska, CEO – Uroda Polska
BeautyEurasia is coming back next year at Istanbul Expo Center between 18-20 June! Secure your stand today to experience the power of BeautyEurasia’s influential visitors.